Burger King is experimenting with a new restaurant design for the post-COVID-19 future. The restaurant will feature several ways for customers to receive their orders. Restaurant Brands International created the designs for the burger restaurant.
“In March our in-house design and tech team accelerated new restaurant design plans and pushed the limits of what a Burger King restaurant could be,” said Josh Kobza. Kobza is the Restaurant Brands International chief operating officer. “We took into consideration how consumer behaviors are changing and our guests will want to interact with our restaurants. The result is a new design concept that is attractive to guests and will allow our franchisees to maximize their return.”
The new design for Burger King offers ‘contactless’ delivery.
According to a press release, the new design will be 60 percent smaller than current restaurants. Customers will be able to park under solar powered canopies and place their orders through the Burger King app.
The restaurant will have a designated area for people who ordered advance curbside delivery. The company is also considering food lockers where mobile order customers can pick up their food. For instance, employees will deliver the food straight to the locker from the kitchen, according the release.
Burger King’s is overhauling its drive thru, which will feature double or triple lanes. Guests can also view the kitchen and its broiler through a window. For example, one design features a kitchen and dining room suspended above the drive-thru lane itself. Guests have their orders delivered through a conveyor belt system.
People will still be able to dine-in at Burger King. The restaurant also plans to replace the traditional indoor dining room with a shaded outdoor patio area.
“The designs we’ve created completely integrate restaurant functionality and technology. The restaurant of the tomorrow merges the best functional technology with unique modern design to elevate our Burger King guest experience,” said Rapha Abreu. Abreu is the global head of design at Restaurant Brands International. “We designed the interior and exterior spaces like we had a blank sheet of paper, designing without preconceived notions of how a Burger King restaurant should look.”
The first new designed restaurants will be built in 2021 in Miami, Latin America and Caribbean before potentially rolling out elsewhere.
