The beloved doughnut producer is bringing even more joy into people’s homes with their recent announcement. On May 13, any high school or college senior sporting graduation-themed attire will be eligible for a dozen free doughnuts.
Free, fresh Krispy Kreme? It doesn’t get much better than that. Just writing about it is enough to get the stomach rumbling.
But what do you get in your complimentary dozen? According to the press release, the doughnuts included in the “Graduate Dozen” are one cake batter filled, one chocolate iced creme-filled doughnut, one strawberry iced creme-filled, two chocolate iced with sprinkles, two strawberries iced with sprinkles, and finally, two yellow iced original glazed doughnuts.
The Chief Marketing Officer for Krispy Kreme, Dave Skena, had this to say, “It’s been a tough year for this year’s graduates, marked by virtual learning, canceled sports, limited school activities, altered or eliminated proms and non-traditional graduation ceremonies.
But the class of 2021 persevered through it all. We admire them, we’re proud of them and we want to celebrate all of them by giving them a special Graduate Dozen completely free at their local Krispy Kreme.”
For those who aren’t graduating, but like the sound of this doughnut mix, the Graduate Dozen can be purchased from May 10-16.
Krispy Kreme’s Covid-19 Promotion
Back in March, Krispy Kreme made headlines for another one of its promotional efforts. It was met with controversy, however.
The company announced that anyone with a COVID-19 Vaccination Record Card would be eligible for one free doughnut per day. That’s right, one per day. Sounds too good to be true.
“Every single person who goes out and gets that vaccine brings us that much closer to a post-COVID America, which we’re really excited about. And so, if we can show our support with a little tasty treat, then that’s what we want to do,” Dave Skena said in an interview with Today.
But it doesn’t take a genius to know that eating doughnuts every day is bad for your health. And that’s one of the reasons the promotion has seen some backlash. Doctors even chimed in on social media.
The other obvious reason for the backlash is that many feel it excludes those who don’t want to get a vaccine. The company did add that getting the vaccine is a personal decision. But there are plenty of people out there who feel that Krispy Kreme overstepped.